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New Release
NUOVO CLASSICISMO COLLECTION

THE Nuovo Classicismo is the protagonist of Milan fashion. Symmetry, balance and lines fluidity define the architectonic style of the classical art. The same beauty canons are rediscovered in this season by the most important Italian stylists and translated into a kind of creativity meeting balance and symmetry: squared lines for the shoulders and reduced volumes for the hips characterize the new fashion clothes collections, while harmonious geometries draw accessories lines. Harmony in red: The strength of red is softened, which leads to an elegant and seducing proposal. I am also almost positive that Equilibrio Di Luce is....

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NEW SEMI DI LINO DIAMANTE - COLOR PROTECTION LINE

The latest technological frontier for color protection, the exclusive synergy of linseed extract unique shine and the revolutionary anti-fading color Block+ technology. The new Semi Di Lino Diamante Color Protection offers you: Waterproof color Block shield, its cationic filter remains anchored to hair keratin even during rinsing, Sulfate-free shampoo for effective but gentle cleansing, Antioxidant formulas to help color molecular stability, Linseed extract to give extreme shine to the hair.

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NEW Twist’R and Froz’N

The Best of Alternative Fashion... the S4U mix... the excitement and quality of the most progressive fashion capital... MILAN... and the most Avant Garde International hair design center... London. Creative concept by Mahogany the most prestigious hair team of London... designed and formulated with an inimitable eye for crafting in Milan and perfected for an amazing range of fashion effects. S4U offers a product range capable of creating an infinity of styles, with each product functionally designed for special styling results. Extremely effective products - new generation resins for amazing quality results... plus cosmetic ingredients for great looking and feeling hair...

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